John Butterfield Associates Fuel for Thought - The Story of Oil
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Challenge:
The Saudi Arabia oil industry wished to enhance its corporate identity by establishing a world-class public venue in Jeddah.

Solution:
The Samarec Oil Museum, a $40,000,000 design project, featured the Story of Oil, a permanent public exhibition that appealed equally to the international business community and domestic audiences.

John Butterfield provided design direction and project management for this ESI DESIGN project. All images (c) ESI DESIGN.

An exhibit from the Samarec Oil Museum

A concept sketch
© 2005 John Butterfield Associates